Hi
The Autosports show is only One of well over a dozen events the associations PR machine goes too.
PR isn't 'The BRCA's' job.
It's very much part of what the Exec Committee do on our behalf, but it doesn't, and shouldn't work just like that - it isn't somebody elses responsability.
As we ARE the BRCA - every single member IS the association.
It's everybodies job to do PR activities, sure some folk volunteer to do the events that are too big for a local club to cope with and try to get the trade enthusiastic to help out too - but that shouldn't be seen in any way what-so-ever as replacing what we're all doing as individuals and clubs in promoting our sport.
While we can use the collective resources of the BRCA exec to provide PR material, guidance and general support, local grass roots PR is always going to be down to us all to do.
Apart from the obvious that every club must do some PR activities each year, obviously - or it'll eventually wither away, the single biggest PR activity is the totally obvious one of us all taking people along to our clubs, introduce One new person each and the sports doubled..
Saying all that though, the sport has continued to grow in 2012 while most other activities are going, some drastically, the other way.
So between us were doing something right - though i'm certain there's lots more than can be done, so if You see something that needs doing - Do It.
|