frogger |
06-07-2010 11:16 PM |
Quote:
Originally Posted by moth898
(Post 392082)
I don't know what site you're looking on, but I find the site navigation very simple and staight forward.
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Maybe you are just easy to please :lol:
It's a functional site but could be a million times better and easier to use for not a lot of money. The site would be good if we were in the year 2000 to maybe 2004. There isn't even simple breadcrumb navigation so if you browse down to a particular part/product all you can do to go back is to use the back button. That was cool in 1999. The categories don't expand so changing from say a SX to a SV means you have to drill all the way down from the start again. If there are 2 pages of products in a particular category you have to find the tiny little cryptic page number at the bottom which is displaid like [1] [2] >>. What's that all about? Extremely short product descriptions for which I have had to call Schumacher support about more than once. Some things have pictures, some don't. No recently viewed items, no cross selling, no promotion of any kind, etc. Even the CAT SX and CAT SX2 categories are not next to each other as you might expect with many things duplicated across the categories. Don't quite get the tiny little youtube videos at the bottom the of the nav bar, seems pointless to me. If you are going to use video then make it a feature. Since the first thing something like 85% of users do when they hit a site is use the search button it should be a very central feature on any site these days with spelling correction and synonym suggestion. You are losing buyers if you don't. etc..
I do a lot of work in the usability of ecommerce websites and present feature gap analysis and best practices to large companies for a living so my standards are pretty high :lol:
In their favour, the fact that you can see if something is in stock is pretty good and better than most RC related sites.
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