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-   -   Has it a future! (http://www.oople.com/forums/showthread.php?t=184219)

neallewis 15-01-2018 01:33 PM

Quote:

Originally Posted by micholix (Post 982842)
Do you think, that this can have any positiv effect for Team Durango, or even worser?

http://www.redrc.net/2018/01/hobbico...or-bankruptcy/

It'll be the final nail in the coffin... :thumbdown:

micholix 15-01-2018 06:27 PM

So sad, realy hoped, they will benefit from this...:cry:

Does anyone have any contact with the guys at TD, like Adam Skelding, Chris Doughty, or any other guy?
How are they?

I wish them all the best!

mattr 16-01-2018 12:52 PM

Might mean that the IP for the TD cars comes up for sale at a "much reduced" rate. Rather than at market rate.

Origineelreclamebord 16-01-2018 09:49 PM

Personally I'm a fan; the cars are lovely to build and look at. That said, for any potential investors it won't be as easy as picking up where the old Durango left off.

First off, their patents (such as the DEX210 hybrid gearbox) are already lapsed since 2014 or 2015, which puts a huge dent in the value of Durango's IP. Next, Product quality and availability was 'on-and-off', which I think was the demise of the reputation and market share to start with. The brand won't relive unless that is tackled first, and that is easier said than done.

If this wasn't enough, then there's the fierce competition for market share in 1/10 buggy the last few years. The current market is oversaturated with brands and that situation cannot sustain. Support and availability aside, Durango's offering doesn't reflect what customers currently think they need. That puts Durango in a difficult position to maintain market share no matter how good their products are otherwise.

I guess in the end the most valuable thing Durango has is their brand name. After all they have a short but beautiful heritage with a World Championship and influential car designs. I just hope that if someone tries to revive Durango, they do justice to how the brand started :)

rcjunky 28-01-2018 12:35 AM

aren't patents good for like 20 or 25 years? Has it been that long since it was dreamt up?

Origineelreclamebord 28-01-2018 07:14 PM

Quote:

Originally Posted by rcjunky (Post 983536)
aren't patents good for like 20 or 25 years? Has it been that long since it was dreamt up?

After approval and filing of a patent, fees have to be paid each year to extend its validity. I think management of Durango opted not to extend it in light of the developments in the market and the cost to keep it up.


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